Become A Certified Financial Fiduciary® 

A Comprehensive Fiduciary Training and Professional Designation Course for Qualified Financial Professionals


Don't miss out on this opportunity to SAVE $400 off our regular enrollment fee and change your practice forever by becoming a Certified Financial Fiduciary today!

As a fully accredited certification, we're doing things that no other designation company has ever done before!

Achieve your goals in 2024! Sign up now before time expires.

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To Enroll By Phone Call: 704-930-0032

Founder | CEO Rick McClanahan explains how it all began.

Self-Paced Study Package

Study at your own pace.

Sixty-day window to complete the course.


$1695 For a Limited Time - Now Only $1295

(ENTER CODE: SAVE400 At Checkout)

Tuition includes recorded lectures, a course workbook, a course textbook, practice exams, exam fees, application fees, proctoring fees, and background checks.

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To Enroll By Phone Call: 704-930-0032

BECOMING A CERTIFIED FINANCIAL FIDUCIARY® WILL HELP YOU:

  • Establish trust and credibility with prospects - immediately! 
  • Easily be recognized as a true fiduciary without having to explain your credentials.
  • Gain competitive advantage over agents and advisors in your area who are not certified.  
  • Ensure you are protecting yourself, your practice and your clients according to today's fiduciary standards.
  • Be the fiduciary your prospects are searching for - get listed in our NACFF directory where thousands of consumers search to find agents and advisors with this designation.

Yes!
The Certified Financial Fiduciary® designation is accredited!

The ANSI National Accreditation Board (ANAB) accreditation mark is a symbol of excellence, recognized worldwide by employers, industry leaders, hiring managers, and credential holders. Since its launch in 2003, its personnel certification accreditation program based on the international standard ISO/IEC 17024:2012 has helped certification programs make the journey from good to great.

“Achieving third-party accreditation is no easy feat. Of the 200+ credentials now available to financial professionals, only ten others have earned this prestigious distinction. To be among them is an incredible honor and we are humbled and proud to join their elite ranks."

- Rick McClanahan - Founder|CEO

These Course Materials Were Professionally Reviewed by Renowned ERISA Attorney and Fiduciary Expert Fred Reish...

"These course materials have been reviewed and confirmed to reflect a standard of conduct for investment professionals that is consistent with all prevailing fiduciary standards."

- Fred Reish

WHAT YOU WILL LEARN 

(Curriculum highlights - Click below for a full copy of the curriculum):

Module 1: History and Origins of the CFF Fiduciary Standard


Module 2: All Fiduciaries Are Not the Same - Defining Various Fiduciaries


Module 3: "Best Interest" Standard of Care - The importance of having a process


Module 4: The CFF Fiduciary Standard - The Holistic Fiduciary Practice


Module 5: Fiduciary Responsibilities of Insurance Agents - know your obligations


Module 6: Holistic Fiduciary Planning - Making it part of your day-to-day


Module 7: Breaching Fiduciary Duty - Examples of fiduciary breaches


Module 8: A Certified Financial Fiduciary Must Educate First - The importance of financial education in a holistic fiduciary practice

WHO CAN QUALIFY? 

Financial professionals seeking to obtain the Certified Financial Fiduciary® designation must meet the following criteria:  

  • Successfully complete in-person training at one of our training facilities or locations, or a live webinar training, or complete the self-paced online training course
  • Successfully pass a comprehensive exam
  • Possess a professional financial certification/designation or Professional financial license (securities, insurance, accounting, etc.), or
  • A combination of education and experience deemed satisfactory by the NACFF Advisory Council
  • Must pass a full background check and be in good standing with all state and federal license requirements
  • Must allow NACFF to audit/review their business office (via a survey) for best practices and compliance.
  • Exemplify the highest standards of morals, ethics, and fiduciary standards of service
  • Must swear to uphold the NACFF code of conduct
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FAQ's: 

Q: Are there any other fees or CE required to maintain the designation once I obtain it?

A: Yes, there is an annual renewal fee of $250 + you must complete 10 hours of CE annually. Current state requirements of 24 hours biannually will suffice. 

Q: How long will it take to get through it all?

A: We recommend allocating at least 2-3 hours of study per module if taking the online course. It is designed to be completed in 8 weeks. We have provided videos of the instructor teaching the class along with a downloadable course textbook and workbook, and practice review sheets. Live classes typically take 8 hours which includes breaks and lunch. 

Q: Are you recognized by FINRA?

A: Yes, we met all qualifications to be listed in FINRA's directory of professional designations. And we are one of only 11 credentials listed on FINRA's website that is fully accredited by an acceptable third party like ANAB.

Q: If I have disclosures on my broker check or vector hits, can I still qualify?

A: Depends on the circumstances, but we do a background check on everyone and handle each situation on a case-by-case basis. If your disclosures were malicious in nature, or Ponzi scheme-related you will not qualify. (If you have questions about whether or not you will qualify you may contact Jenny McClanahan at 704-930-0032 Mon-Thurs 9 AM-5 PM EST.)

Q: Is the exam hard?

A: There are 80 questions on the exam. We currently have an 85% pass rate. If you study, you should pass.

Q: Is there a fee to retake the exam if I fail?

A: Yes, there is a $75 retake fee

Q: Is the exam proctored and do I have to go to a testing center?

A: Yes, we use ProctorU for online proctoring. No, you do not have to go to a testing center, but you will have to have a laptop or computer with a camera as the session will be recorded. In some cases, the test will be given in a live class and proctored by the instructor.

Q: Does my Broker Dealer or RIA approve it for use?

A: Most do, in fact, we have some that are paying for their reps to get the designation. However, you will have to check with your compliance to be sure. We will help you get it approved in any way we can.

Q: Do I have to have a securities license?

A: No, however, it is recommended that if you do not, you must operate a holistic practice, rather than just being an annuity (or product) slinger, for example. We are looking for the best and brightest who always put their client's best interests first. We find that difficult to do if you only offer one type of product recommendation (ex: annuity) to every client. We do, however, believe there is a place for annuities in a properly allocated portfolio. 

Q: What is your refund policy if I don't pass the background check?  

A: All registrations must be submitted with full payment prior to the class (whether online or live). Regular tuition to attend the online class is $1695, and the live class is $1895, however, in some cases, you may have received a discount. Tuition includes a $495 non-refundable Application/Background Check fee, the remaining amount is the course and exam fee. You must complete and submit your application prior to the start of the class. You will be able to download the application when you log into the learning portal or you will receive it by email once registration is completed (for live classes). If your application is not approved, we will refund the course and exam fee, the $495 application & background check fee is non-refundable. Applications will be examined on a case-by-case basis by the NACFF approval committee. (Again, if you have questions about whether or not you qualify contact Jenny McClanahan at 704-930-0032 Mon-Thurs. 9 AM-5 PM EST) 

Q: What if I don't pass the exam? Can I get my money back then?  

A: Unfortunately, no. However, you can retake the exam up to 3 times before having to go back through the course again.

Q: Once I am enrolled, how long do I have to complete the course and/or exam?

A: For the online course you will have 60 days from your enrollment date to complete the course and exam. Failure to do so in the allotted time frame can result in extension fees, re-enrollment fees (at the current rate), and/or disenrollment requiring starting over since the curriculum may have been updated. Live classes cover all required course material during the training session. In some cases, the exam is also offered with live training sessions. If the exam is not given during the live training session you will have 60 days from the date you attended to complete the exam online.

Here's what others are saying about the Certified Financial Fiduciary® designation! 

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