Becoming A Certified Financial Fiduciary® 

A Comprehensive Fiduciary Training and Professional Designation Course for Qualified Financial Professionals

 Founder | CEO Rick McClanahan explains how it all began. 

Become the fiduciary your clients are looking for!

Don't miss this opportunity to get the fastest-growing financial designation in the country!

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To Enroll By Phone Call: 704-930-0032

Two Ways to Learn:

Self-Paced Study

Package

Study at your own pace. Sixty-day window to complete the course.

$1695
Tuition includes recorded lectures, a course workbook, practice exams, exam fee, application fee, and background checks.

Live Classroom Training Package

Live classroom training events taught by NACFF founder - Rick McClanahan

$1895
Tuition includes live lectures, a course workbook, practice review, exam fee, application fee, and background checks. Plus up to 7.5 CE and CFP Credits Available - Seating is Limited

BECOMING A CERTIFIED FINANCIAL FIDUCIARY® WILL HELP YOU:

  • Establish trust and credibility with prospects - immediately! 
  • Easily be recognized as a true fiduciary without having to explain your credentials.
  • Gain competitive advantage over agents and advisors in your area who are not certified.  
  • Ensure you are protecting yourself, your practice and your clients according to today's fiduciary standards.
  • Be the fiduciary your prospects are searching for - get listed in our CFF directory where thousands of consumers search to find agents and advisors with this designation.

Here are some short clips taken from the class: 

It's no longer enough to just say you are a fiduciary, now you have to prove it! 

Now, more than ever, clients are seeking professionals they can trust. What are you doing in your practice to gain trust and credibility? 

Are you having trouble gaining clients or moving assets?

Are you any different than your competition?

How do clients and prospects view you?  

The fiduciary age is upon us and whether we like it or not, fiduciary standards are the law of the land for financial professionals going forward. 

Here are some industry updates:

1) June 2020 - SEC began enforcement of its Regulation Best Interest rule

2) June 2020 - CFP Board began enforcing its new (Fiduciary) Code of Ethics and Standards of Conduct

3) December 2020 - DOL submitted a revised version of its NEW Fiduciary Rule to the Office of Management and Budget to begin the implementation process

4) February 2021 - Biden administration allows Trump-era DOL Fiduciary rule to go into effect as scheduled, ultimately requiring fiduciary standards to be applied when giving advice for most retirement assets - 401k rollovers and IRAs in particular

5) June 2022 - DOL begins enforcement of the new Prohibited Transaction Exemption PTE 2020-02

5) Happening Now - Multiple states are releasing their own versions of the Fiduciary Standards and Rules (NJ, NV, MD, NY, MA - to name a few)

6) Consumers Seeking Fiduciaries - Consumers across the nation are actively searching for fiduciaries to assist them with their financial and retirement needs. Large companies like AARP® are telling their membership of over 50 million seniors to ONLY work with Certified Fiduciaries.  

Don't let a lack of trust and credibility hurt your practice! Now's the time to get ahead of this paradigm shift.

Become Certified Financial Fiduciary® today!  


These Course Materials Were Professionally Reviewed by Renowned ERISA Attorney and Fiduciary Expert Fred Reish...

"These course materials have been reviewed and confirmed to reflect a standard of conduct for investment professionals that is consistent with all prevailing fiduciary standards." - Fred Reish

WHAT YOU WILL LEARN 

(Curriculum highlights - Click below for a full copy of the curriculum):

Module 1: History and Origins of the Fiduciary Standard

Module 2: All Fiduciaries Are Not the Same - Defining various fiduciaries

Module 3: "Best Interest" Standard of Care - The importance of having a process

Module 4: The Certified Financial Fiduciary Standard - The holistic fiduciary practice

Module 5: Fiduciary Responsibilities of Insurance Agents - know your obligations

Module 6: Holistic Fiduciary Planning - Making it part of your day-to-day

Module 7: Breaching Fiduciary Duty - Examples of fiduciary breaches

Module 8: A Certified Financial Fiduciary Must Educate First - The importance of financial education in a holistic fiduciary practice

WHO CAN QUALIFY? 

Financial professionals seeking to obtain the Certified Financial Fiduciary® designation must meet the following criteria:  

1) Successfully complete in-person training at one of our training facilities or locations, or a live webinar training, or complete the self-paced online training course

2) Pass the Certified Financial Fiduciary exam.

3)Possess a professional financial certification/designation or Professional financial license (securities, insurance, accounting, etc.), or

4) A combination of education and experience deemed satisfactory by the NACFF Advisory Council

5) Must pass a full background check and be in good standing with all state and federal license requirements

6) Must allow NACFF to audit/review their business office (via a survey) for best practices and compliance.

7) Exemplify the highest standards of morals, ethics, and fiduciary standards of service

8) Must swear to uphold the NACFF code of conduct

Download Course Brochure
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NACFF IS ACCREDITED! 

"The National Association of Certified Financial Fiduciaries® (NACFF) is accredited by the International Association for Continuing Education and Training (IACET). NACFF® complies with the ANSI/IACET Standard, which is recognized internationally as a standard of excellence in instructional practices."


FAQ's: 

Q: Are there any other fees or CE required to maintain the designation once I obtain it?

A: Yes, there is an annual renewal fee of $250 + you must complete 10 hours of CE annually. Current state requirements of 24 hours biannually will suffice. 

Q: How long will it take to get through it all?

A: We recommend allocating at least 2-3 hours of study per module per week if taking the online course. It is designed to be completed in 8-weeks. We have provided videos of Rick teaching a live class along with a downloadable course workbook and practice review sheets. Live classes typically take 8 hours which includes breaks and lunch. The live class is offered as a way to allow the student to ask questions and obtain a better understanding of the material. While the live class is offered in a shorter period, it does not bypass the need for extensive self-study of the course materials prior to scheduling the exam.

Q: Are you recognized by FINRA?

A: Yes, we met all qualifications to be listed in FINRA's directory of professional designations.

Q: If I have disclosures on my broker check or vector hits, can I still qualify?

A: Depends on the circumstances, but we do a background check on everyone and handle each situation on a case by case basis. If your disclosures were malicious in nature, or ponzi scheme related you will not qualify. (If you have questions about whether or not you will qualify you may contact Jenny McClanahan at: 704-930-0032 Mon-Fri 9AM-5PM EST.)

Q: Is the exam hard?

A: There are 80 questions on the exam. We currently have an 85% pass rate. If you study, you should pass.

Q: Is there a fee to retake the exam if I fail?

A: Yes, there is a $75 retake fee

Q: Is the exam proctored and do I have to go to a testing center?

A: Yes, we use ProctorU for online proctoring. No, you do not have to go to a testing center, but you will have to have a laptop or computer with a camera as the session will be recorded. In some cases, the test will be given in a live class and proctored by the instructor.

Q: Does my Broker Dealer or RIA approve it for use?

A: Most do, in fact we have some that are paying for their reps to get the designation. However, you will have to check with your compliance to be sure. We will help you get it approved in any way we can.

Q: Do I have to have a securities license?

A: No, however, it is recommended that if you do not, you must operate a holistic practice, rather than just being an annuity (or product) slinger, for example. We are looking for the best and brightest that always put their client's best interest first. We find that difficult to do if you only offer one type of product recommendation (ex: annuity) to every client. We do, however, believe there is a place for annuities in a properly allocated portfolio. 

Q: What is your refund policy if I don't pass the background check?  

A: All registrations must be submitted with full payment prior to the class (whether online or live). Regular tuition to attend the online class is $1695, the live class is $1895, however, in some cases, you may have received a discount. Tuition includes a $495 non-refundable Application/Background Check fee, the remaining amount is the course and exam fee. You must complete and submit your application prior to the start of the class. You will be able to download the application when you log into the learning portal or you will receive it by email once registration is completed (for live classes). If your application is not approved, we will refund the course and exam fee, the $495 application & background check fee is non-refundable. Applications will be examined on a case by case basis by the NACFF approval committee. (Again, if you have questions about whether or not you qualify contact Jenny McClanahan at 704-930-0032 Mon-Thurs. 9AM-5PM EST) 

Q: What if I don't pass the exam? Can I get my money back then?  

A: Unfortunately, no. However, you can retake the exam up to 3 times before having to go back through the course again.

Q: Once I am enrolled, how long do I have to complete the course and/or exam?

A: For the online course you will have 60 days from your enrollment date to complete the course and exam. Failure to do so in the allotted time frame can result in extension fees, re-enrollment fees (at the current rate), and/or disenrollment requiring starting over since the curriculum may have been updated. Live classes cover all required course material during the training session. In some cases, the exam is also offered with live training sessions. If the exam is not given during the live training session you will have 60 days from the date you attended to complete the exam online.


Here's what others are saying about the Certified Financial Fiduciary® designation! 

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